Home The Big Story ‘A promise is a promise’ at Gulliver’s Truck Hire

‘A promise is a promise’ at Gulliver’s Truck Hire

‘A promise is a promise’ at Gulliver’s Truck Hire

Family-run business Gulliver’s Truck Hire Ltd was founded by Chairman Gabe Harding, who comes from a family of butchers, and had his own butcher’s shop based in Bedminster, 


In 1960 one of Gabe’s regulars mentioned they were off on holiday and would not require a meat order the next week. After asking how they would get there, the customer revealed he was renting a car and revealed the price. At this point, Gabe thought to himself: “I could do that.”

That same weekend Gabe’s family car was sold, two Ford Anglias were purchased, and an additional phone line was installed to take calls for his new car hire business – quickly establishing Gulliver’s Travels, which was rebranded as Gulliver’s Truck Hire Ltd.

In 1960, rental prices started at just 17/6 for an evening hire, and £1.15s for the day.

From day one, Bristol-based Gulliver’s Truck Hire Ltd have recognised customers and industries face very different challenges.

Whether a customer requires a van for a day or a fleet of specialist vehicles for years, Gulliver’s have the flexibility and specialist expertise to meet every requirement and expectation.

They take pride in helping customers obtain the optimal vehicle for the optimal route.

Three generations work within the business

Gulliver’s work closely with businesses and individuals throughout the entire rental process, in order to uncover
new opportunities to boost fleet productivity.

Today, three generations work within the business, as Gabe is supported by his sons and grandson – MD Philippe Harding, Director Nic Harding and Oli Harding, Operations Director.

They now have a nationwide fleet of 5,000 late registration vehicles, ranging from small vans to 44 tonne tractor units, tippers, RCVs, traffic management vehicles, gully emptiers and vacuum tankers.

These days, Gulliver’s Truck Hire Ltd provide a nationwide service, with eight locations in the UK and 24/7 service maintenance.

The rental firm provides customers with high quality vehicles, maintained to an exceptional standard in their own workshops.

Gulliver’s also have an exceptionally skilled and experienced team – from workshop engineers, to administrators and directors – who all work to achieve the highest of standards and ensure that ‘a promise is a promise.’


For all spot hire enquiries please contact local depot. For Contract or long term hires please call hotlines.
General : 0845 260 0999 or Municipal : 0870 850 9990

Incident Support Centre – 0117 972 4500 – 24hr hotline 

Bristol Depot – 0117 972 4500   – calls to this number are recorded for training purposes.
Swift House, Albert Crescent, St Philips, Bristol BS2 0UD
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Brownhills Depot – 01543 379 400  
Lichfield Road, Brownhills, Walsall, WS8 6LH
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Cardiff Depot – 02920 720 800   
Brindley Road, Off Penarth Road, Grangetown, Cardiff, CF11 8TX
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Exeter Depot – 01392 477 110  
Wichita Works, Water Lane, Gabriel Wharf, Exeter, EX2 8BU
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Gloucester Depot – 01452 307 233  
14/14A Hempsted Lane, Hempsted, Gloucester, GL2 5JA
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Manchester Depot – 0161 925 1510  
Langley Road, Salford, Manchester, M6 6FG
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Glasgow Depot – 01236 459 800  
Centrum Business Park, 5 Hagmill Road, Coatbridge, ML5 4XD
Please note postcode has changed and is now ML5 4XD not ML5 4TD. 
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Heathrow Depot – 02085 695 999    
Green Lane, Hounslow, TW4 6BY 
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