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GJF strategy of investment and innovation continues to reap rewards

GJF strategy of investment and innovation continues to reap rewards

Visit GJF Fabrications at the RWM Show on stand 5S71


 

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Brownhills-based GJF Fabrications has invested in new sales and marketing divisions as it plots further growth, following a 15% rise in turnover.

GJF, which opened in 1988, designs and manufactures purpose built steel containers and skips and has recently seen more demand for biomass containers.

The midlands operation was backed by the Inverclyde Investment Company, which purchased GJF in 2009 and invested over £4m in its’ operations, creating the UK’s biggest large steel waste and recycling production capacity.

GJF Managing Director Dr David Gillett said: “This is a very exciting time for GJF. We are at least 30% larger than any competitor in the UK. We have the ability to supply immediately from stock, or manufacture bespoke products within a fortnight.

“Through our investment in product management and marketing resources, we can continue to meet our customers’ bespoke needs.”

The investment in GJF has seen a new sales and marketing strategy being implemented – with new Area Managers appointed to drive growth across the UK & Ireland. The site already has an 80 strong team of staff which includes welders, painters, and engineers from the local area.

M.D. Dr Gillett continued: “Our new sales and marketing divisions will help GJF drive forward its potential for future growth. Over the next five years, we have plans to grow to £20m turnover by growing our share in core markets and venturing into others, such as nuclear waste containment.”

GJF’s core customers include many of the UK’s largest waste and recycling companies, together with hundreds of small and medium sized companies. The firm also provides in-house sign writing, transport delivery services and has expanded its’ dedicated customer services team to help meet with the growing demand.

 

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